DeskRecord
Brand kit
The mark, the colours and the type that make something look like DeskRecord.
The mark
A rounded tile, a ring and a record dot. The ring is the lens and the frame; the dot is the only red thing on any screen. Keep clear space of half the tile width around it.
Colour
Dark neutrals carry every surface. Signal Blue marks what you can act on. Record Red means recording or destroying, and nothing else. Green and amber appear only as small status marks.
- Ink 950#0b0d12Page
- Tile#141822The mark, app surface
- Ink 800#1b202cRaised
- Line#2c3344Hairlines
- Mist#a4acbeSecondary text
- Paper#e8ebf2Text, ring
- Signal Blue#3b82f6Action
- Record Red#e53935REC only
Type
Bricolage Grotesque for display, Geist for reading, Geist Mono for timecodes. Arabic uses Alexandria for display and IBM Plex Sans Arabic for reading. All are open fonts.
Record the screen.
Cut a video the way you edit text.
00:17:05 60 fps
Use
- The tile on any background
- The glyph alone on dark photos
- Red only for the dot and the REC state
Avoid
- Recolouring the ring or the dot
- Stretching or rotating the mark
- A second brand colour next to Signal Blue
Voice
Say the concrete thing. Name the key, the format, the number. No exclamation marks.